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Building your Chinese Language Website for Tourism

Essential information tourism small businesses will need to know when building a Chinese language website.

Is this you?

* Are you in the tourism industry?
* Do you need more customers?
*Would you like to attract cashed-up Chinese tourists to your business?

Yes? Then this course will be a game-changer for you.

If you're a small business serious about targeting Chinese inbound tourists then there is one essential ingredient for success.

Your business must have a Chinese language website (or at the very least web page.)

Why? It’s where your Chinese customers will learn about you, fall in love with what you have to offer and ultimately buy from you.

Your Chinese language website is the epicentre of your China business and it will make you money.

But without one you are invisible to your Chinese customers. They won’t have a clue what you’re offering and they’ll just buy elsewhere.

Chinese consumers love the internet and here are the statistics to prove it.

Check it out... in China:

  • 802,000,000 people use the internet
  • 781,000,000 have a smartphone
  • 740,000,000 are connected to social media

And here’s an even bigger number:

  • They spend $2,000,000,000,000 a year on internet shopping (that’s $2 trillion dollars, in case you’re wondering!)

But you might think that investing in a Chinese language website for your business sounds too hard, too expensive and too risky.

After all it’s written in Chinese, you need different technology and eCommerce payment systems… plus it’s super-expensive.

But what if creating a Chinese website was:

* So easy you could do it yourself
* So affordable it could fit your tiny budget
* So effective it brought Chinese customers to your business in droves, giving you a seriously great return on investment?

Relying on Google to translate your English language website is not good enough. In fact, it won’t work.

So by taking the reigns and developing your own carefully crafted Chinese language content, you will open the doors of your business to the world’s biggest consumer market.

But there are plenty of pitfalls you must avoid. To be successful, you need to learn the secrets of creating a Chinese language website that will connect with your new customers and trigger their buying impulse.

And unfortunately, handing over the entire process to a web developer is not the answer. In fact, if your web developer is not China savvy, they won't know about the rules in China online.

This course will reveal the 10 essential steps you must complete before starting your website build to ensure success.

What will you learn?

In this video, we explore the benefits of having a Chinese language website or web page.

Then we walk you through the 10 steps you must complete before you start building your site. Get it right and your Chinese customers will love you and buy from you.

Get it wrong and your new Chinese language website could be banned from viewing in China or get hijacked by domain squatters.

This course comes with complete video instruction PLUS
your very own:

Building A Website Booklet (pdf)
Colours, Numbers & Symbols Booklet (PDF)
How To Create A QR Code Guide (pdf)
Approved Domain Registrars List
Banned Keywords List

After this course you will be able to side-step expensive rookie mistakes and own your brand assets.

You will also learn the key ingredients to building a beautiful, compelling Chinese language website that will convert your new customers from buyers into browsers.

Wishing you China success,
The China Blueprint Team


Your Instructor


Christine Hawkins & Lisa Goodhand
Christine Hawkins & Lisa Goodhand

Christine Hawkins - Host
A writer, presenter and communications expert, Christine specialises in turning complex subjects into clean, compelling content that’s easy to understand.

An on-camera TV journalist at Channel 9 for almost 15 years (including a foreign correspondent posting) she cuts straight to the heart of every subject making sure you learn everything you need to know.

Christine is also a small business owner and understands the pressures, risks and time constraints of taking your business Chinese.

Lisa Goodhand - Presenter

Fluent in Chinese, Lisa speaks and writes regularly about doing business with China.

Since founding China Blueprint more than 10 years ago she has helped countless Australian businesses in the food, tourism and lifestyle industries grow their profits through selling to Chinese consumers.

She has a proven ability to identify opportunities and offer business practical solutions to negotiating the complexities of the China market.


Course Curriculum


  Build a Chinese Language Website & Market to Chinese Tourists
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!